Oh they are, are they?

August 26, 2005

It is funny to me that just because Sony managed to knock Nintendo off their high horse in the home console market that they think they will do the same thing in the handheld market. MCV is running a nice [url=http://www.mcvuk.com/newsitem.php?id=454]little piece[/url] that goes on about how Sony thinks competition with Nintendo is irrelevant. The PSP is about to launch in Europe and there is no doubt that Nintendo jerks around our European friends. I still wouldn’t go so far as to say that Nintendo is a non-issue. The Gameboy is no doubt the best selling line of platforms and has gone through the most maturing over the years. Sony must really think they are targetting a different crowd if they aren’t the least bit intimidated by that.

Phil Harrison had this to say:
[quote]The idea of a handheld rivalry with Nintendo is an irrelevance… Those formats don’t appear in our planning. It’s not a fair comparison; not fair on them, I should stress. That sounds arrogant, maybe, but it’s the truth.[/quote]
Maybe you should open your eyes and realize that the DS, a unit that many consider far too gimmicky for mass appeal, has sold in the ballpark of 7 million units. He went on to say:
[quote]Nintendo knows its target audience, because it has really narrowed that down; and it’s pretty much defined by a boy or girl’s ability to admire PokA